Every year – most commonly in January – the city of Detroit, Michigan, invites the enthusiasts all over the world to one of the greatest auto shows on the continent. This event, officially known as the North American International Auto Show (NAIAS), takes place at Cobo Center.
William E. Metzger. The organizer of the Detroit Auto Show
The history of the Detroit Auto Show begins in 1899, when it was created with the help of William E. Metzger. Back at the time, there was only one other show like that. However, about a year later Metzger went on to participate in the creation of a similar show in New York.
The Detroit Auto Show became a regular feature in 1907 and was originally held at Riverside Park. But it should be noted that it wasn’t as spectacular as it is now. For the most part, only the local carmakers were interested to visit Detroit. Besides, the show was cancelled during WWII and restarted only years later.
Despite everything, the show still grew in popularity. The first foreign participants arrived in 1957, and thirty years later the show was officially declared international. The people already involved were busy travelling all round the world and convincing the new carmakers to visit Michigan. As a result, in 1989 the show became known as the North American International Auto Show.
Detroit Auto Show logo official
Cobo Center has been hosting the Detroit Auto Show since 1965. The Center itself is an incredibly spacious place – almost 93,000 square kilometers – and all this space is really needed. After all, the three most influential American carmakers – General Motors, Ford and Chrysler – are controlled from the same part of the city. Before the show ended up taking place at the Cobo Center, it was held at many different places in the nearby districts, including Michigan State Fairgrounds and the Light Guard Armory.
Detroit Auto Show Today
Nowadays the show is very well organised. It usually begins with different previews, which commonly include special events for the press and the members of the industrial sector. There’s also a separate preview supporting local charity organisations. It also should be mentioned that the Detroit show is among those few that are officially recognised and allowed to exist by the Organisation Internationale des Constructeurs d’Automobiles.
In the middle of September 2016 BMW Company declassified photos and detailed characteristics of new BMW 5-Series with the G30 body. The world premiere of the new model will take place on Detroit Auto Show 2017.